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  • What We Do
    • Accounting
    • Fractional CFO
    • Financial Modeling
    • Valuation Services
  • Who We Serve
    • Founder Mindset
    • Brand Obsession
    • Case Studies
    • Clients
  • Who We Are
    • Team & Culture
    • Join Us
    • Blog
    • Bookkeeping Grade
  • Contact Us
From Gut Feel to Growth Engine: How CPG Founders Must Evolve Their Financial Function

From Gut Feel to Growth Engine: How CPG Founders Must Evolve Their Financial Function

by Anthony Domenici | Mar 17, 2026 | Uncategorized

There’s a moment every CPG founder knows. You’re staring at a spreadsheet at midnight, your product just landed its first retail account, and you realize: the way you’ve been managing money is no longer enough. What got you here won’t get you...
Why PR Matters More Than You Think When You’re Raising Capital

Why PR Matters More Than You Think When You’re Raising Capital

by Anthony Domenici | Feb 10, 2026 | Uncategorized

Founders usually focus on the deck, the model, and the pitch. All critical. But there’s a quieter lever that second-time founders never ignore: strategic PR in the months leading up to a raise. Most first-time founders treat PR as a “nice to have.” Investors don’t....
Purchase Order Financing Only Works When the Numbers Are Ready

Purchase Order Financing Only Works When the Numbers Are Ready

by Anthony Domenici | Jan 31, 2026 | Uncategorized

Growth rarely waits for cash. A large wholesale order comes in, the customer is ready, and demand is real. Then the practical question hits: how do you fund production, materials, labor, and freight before you get paid? That moment is familiar to Marshall Lebovits of...
How First-Time Founders Can Raise a Friends & Family Round

How First-Time Founders Can Raise a Friends & Family Round

by Anthony Domenici | Dec 18, 2025 | Uncategorized

How First-Time Founders Can Raise a Friends & Family Round (and the Questions Everyone Asks) Most first-time founders hit the same moment: you’re ready to build, you need early capital, and the people most willing to bet on you are the ones who already know...
What You Should Do on Day One of Your CPG Business

What You Should Do on Day One of Your CPG Business

by Anthony Domenici | Nov 10, 2025 | CPG, Uncategorized

Most founders start a CPG company with a product, a vision, and energy to spare. What they don’t start with is a financial foundation — and that’s the part that quietly determines whether they can scale or whether the wheels fall off later. Here’s the truth: Day One...
What a Small Company Really Needs to Secure an SBA Loan

What a Small Company Really Needs to Secure an SBA Loan

by Anthony Domenici | Sep 12, 2025 | Uncategorized

Most founders only think about SBA loans when cash gets tight or growth outpaces working capital. But here’s the truth: SBA financing rewards preparation, not urgency. When your financial house is in order, the process feels like a formality. When it’s not, the...

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